Monthly Archives: January 2010

Google’s Biggest Competitor isn’t another Search Engine

Posted on January 24, 2010 by amit

There’s no doubt that Google Search is a great product, but aside from some cosmetic changes in how results are displayed there hasn’t been any major innovation in search in the last few years (aright, Goggles is pretty awesome): There … Continue reading →

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Eating our own Dogfood in Marketing 2.0 Class

Posted on January 22, 2010 by amit

Social Media and Web 2.0 is all about the collaborative, bidirectional flow of information.  It’s no longer a brand, company or authority figure dictating the rules.  As part of the course I’m teaching at NMIMS and ISB, I’m trying to apply the … Continue reading →

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