Category Archives: Microblogging

The Events of the Last Few Days

I stay in the Northern Suburbs of Mumbai, about an hour from downtown where the terrorist attacks of the last few days occurred and left over 150 people dead and many more injured.  The last few days I’ve stayed holed … Continue reading

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The Razorfish Consumer Experience Report

Every year Ave A/Razorfish puts out a yearly report highlighting research and trends in digital marketing. The focus this year is on the expanding role of social apps and how people use them. Not only is the report extremely insightful … Continue reading

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Ways to improve Twitter – Special Interest and Contact Groups

The first part of this article described why people microblog and the current problems with Twitter.  There were two questions: How can you quickly find and engage in conversations around topics you are interested in? How can you identify which … Continue reading

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Why Twitter? and Problems with Microblogging

I was asked recently to take a look at microblogging and suggest improvements to Twitter.  First off… Why Twitter? It’s a difficult question to answer, even for those who do it regularly.  You start off tepidly following your in-the-know co-worker … Continue reading

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