Tag Archives: Business

Slides from Social Media Training Sessions

Last week I gave a few training sessions to new joinees in our company covering Social Media, Online Advertising and Analytics.  From talks I’ve had with new joinees, I’ve found this information isn’t covered in college/graduate coursework. I’m planning on … Continue reading

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An Intro to Social Data Portability

Social Data Portability allows you to bring your friends, interests and relationships where ever you go across the web.  For users, it means not having to create a new account on every site, and having immediate access to your network … Continue reading

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Advertising Is Not a Sustainable Business Model for the Web (unless you are a Search Engine)

The long-held myth that web companies can achieve profitability through free products, services and content solely based on advertising is fading.  The diminishing rates of online ads, and the slowdown of venture capital and IPOs, has led to a realization … Continue reading

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Why Would Anyone Advertise Online Without Google/Facebook?

As part of my new job I’m in charge of developing and executing a marketing plan for a new website.  I’ve been doing a lot of research into online advertising and trying to figure out the best way to allocate … Continue reading

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Billion Dollar Business Idea

I have an idea, it’s a good one too.  This is gonna be big, we’re talkin’ bigger then YouTube, Facebook and Cute Overload… combined.  I’m goin’ to let you in on the secret, but there’s a catch – I need … Continue reading

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