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future of marketing right here... best fb integration for an ad ive seen http://www2.lost-in-val-sinestra.com/ [amitklein]— 3h ago via Twitter
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RT @bokardo: Google Font Directory delivers free cross-browser fonts. Impressive (& disruptive) http://j.mp/9dEQik /via @zeldman [amitklein]— 1d ago via Twitter
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very nice and entertaining - Data-Driven Startups by David Cancel: http://bit.ly/a1wcuU [amitklein]— 1d ago via Twitter
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Tag Archives: marketing
8 Lessons Learned from Zynga about Virality
Editor’s Note: I’m almost embarrassed to say I actually had to play Frontierville and Farmville to write this post. These games send notifications constantly and I wasn’t entirely comfortable with all my friends knowing how my pigs were doing. Therefore, I had to go … Continue reading
Posted in Business, Usability
Tagged Analytics, Business, facebook, marketing, product strategy, ux
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B2B Social Media Marketing
Many people question the value of social media for B2B companies. I recently gave two sessions trying to answer these questions: Why/How do B2B companies engage in social media? What should companies listen to on the social web and how? … Continue reading
Posted in Business, Course, Microblogging
Tagged b2b, Business, facebook, google, marketing, Microblogging, teaching, twitter
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Eating our own Dogfood in Marketing 2.0 Class
Social Media and Web 2.0 is all about the collaborative, bidirectional flow of information. It’s no longer a brand, company or authority figure dictating the rules. As part of the course I’m teaching at NMIMS and ISB, I’m trying to apply the … Continue reading
Posted in Business, Course, Microblogging
Tagged Analytics, google, marketing, Microblogging, teaching, twitter
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Introduction to Paid Online Advertising
This past weekend I gave my first two lectures at SPJain on paid online marketing. I thought it went pretty well, the students seemed really engaged and interested in the material. The slides, course outline and videos are posted below. … Continue reading